Tata Adventure X Persona Launched for Harrier and Safari Under β‚Ή20 Lakh

By Prathamesh Suryavanshi

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Tata Adventure X Persona Launched for Harrier and Safari Under β‚Ή20 Lakh

Tata Adventure X Persona launched for Harrier and Safari. Packed with premium features and ADAS, these SUVs start at just β‚Ή18.99 lakh. Check price, variants, and key highlights here.

Tata Adventure X Persona brings big features at a smart price

Tata Motors has launched the new Tata Adventure X Persona versions of its popular SUVs, the Harrier and the Safari. These variants come with high-end features like ADAS, 10.25-inch screens and off-road modes.

Pricing starts at just β‚Ή18.99 lakh, making it a strong option in the premium SUV segment.

Tata Adventure X Persona Variants and Price

A quick look at the new trims and their prices:

ModelVariantPrice (Ex-showroom)
HarrierAdventure Xβ‚Ή18.99 lakh
HarrierAdventure X+β‚Ή19.34 lakh
SafariAdventure X+β‚Ή19.99 lakh
HarrierPure Xβ‚Ή17.99 lakh
SafariPure Xβ‚Ή18.49 lakh

Key Features

Let’s take a look at the key features that make these SUVs stand out.

CategoryHighlights
InfotainmentTwin 10.25″ displays (instrument cluster + touchscreen)
ComfortPower driver seat with memory and welcome function
SafetyADAS Level 2, 360Β° camera, ESP, hill hold, 6 airbags
Off-Road CapabilityTerrain modes (Normal, Wet, Rough), electronic parking brake
Exterior DesignSignature colors: Seaweed Green (Harrier), Supernova Copper (Safari)
WheelsHarrier: 17″ Titan alloys; Safari: 18″ Apex alloys
ThemeDual-tone interior: Onyx Trail (Harrier), Adventure Oak (Safari)

Why is the Tata Adventure X Persona a smart choice

The Tata Adventure X Persona offers premium features at a mid-range price. It beats many competitors while offering segment-first features.

The SUV now has a cleaner variant structure. This helps buyers choose easily.

You also get powerful performance. Both models use a 2.0-litre Kryotec diesel engine with 168 bhp and 350 Nm of torque. It comes with both manual and automatic options.

Smart tech meets rugged style:
The Tata Adventure X Persona series gives you the perfect blend of comfort, technology and safety. At a price tag of less than Rs 20 lakh, it brings luxury SUV features at a good price.

Prathamesh Suryavanshi

Research student at Shivaji University, Kolhapur

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