Hyundai confirms it is seriously planning the Genesis India launch. The luxury car brand is set to bring its premium SUVs and sedans to challenge rivals in India.
Hyundai confirms Genesis plans for India
A top Hyundai official confirmed the big news. Hyundai India CEO Tarun Garg made the announcement. He shared the information in the company’s latest annual report. This makes the plan to enter the luxury market official.
What is the launch plan?
Hyundai will not initially manufacture the cars in India. The company plans to import them directly. This means that the cars will be completely manufactured in another country and then sold in India. This strategy is called a CBU, or completely built unit, launch. This helps the company test the market. This allows them to see how much Indian customers like the Genesis brand. Although there is no final date, the launch could happen by the end of 2025 or later.
What cars can we expect?
Hyundai is already preparing for the launch. The company has trademarked the design of the Genesis GV80 coupe in India. This is a very strong signal. This suggests that Hyundai will focus on launching its popular luxury SUVs. SUVs are in high demand among Indian buyers. Genesis also makes luxury sedans that may come to India later.
Why is Hyundai launching the Genesis now?
The Indian market is ready for a new luxury car. More and more people in India can now afford premium vehicles. Buyers are looking for cars with world-class technology, safety and design. Genesis aims to meet this growing demand. Hyundai already has a large service network across India. This will help them support Genesis owners everywhere.
A new challenge for German rivals
Genesis faces a big challenge. It will have to compete with well-known luxury brands. Mercedes-Benz, BMW and Audi have a strong presence in India. These brands have been popular for many years. Genesis will have to show why it is a great option for luxury car buyers. The brand is known for its bold designs and high-tech features.
What happens next?
Now everyone is waiting for more news. Car enthusiasts and potential buyers are excited about this launch. Hyundai will share more details soon. In the coming months, we will know more about the exact models, their prices and the final launch date. The arrival of Genesis could change the luxury car game in India.
